The lodge branding guide provides direction for utilizing key National OA branding elements as we develop and maintain a distinctive brand presence for Muscogee Lodge. The brand presence is the natural result of our efforts to incorporate Muscogee’s brand into program materials, print media, our virtual presence, and written correspondence. Their cumulative effects coalesce into a unified “Muscogee voice”, delivering a higher level of fit-and-finish. Toward this end, the guide provides required color and font usage, which must be used in embroidery pieces, print materials, and other branded items. The national organization provides a branding guide and assets, and our lodge branding is based on these National OA standards.

Following the elements from our national standards, several resources make up our lodge brand: